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Cicada

Fire On Ice

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as pointed on out Kulkas yesterday:

http://www.kuklaskorner.com/index.php/webl...and_sucks_hard/

IPB Image

the Red Wings new marketing slogan sucks beyond control.

they started a competion over there to post a new one, which is a cool idea except it'll never replace that terrible banner..

it must have taken literally two minutes to make that.

Why do we always have such terrible marketing?

people have signatures on this board with better art

Edited by Cicada

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Ick. :blink:

Maybe one of us can come up with something better. I don't doubt that we could, actually.

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Ick. :blink:

Maybe one of us can come up with something better. I don't doubt that we could, actually.

I guarantee you can. My five year old drew a picture of a robot on a cardboard box yesterday that made more sense than the "fire on ice" effort. If you come up with one, email me at iwocpo@gmail.com and I'll post it. And, yes, it's a contest. Winner will have their banner displayed the entire season and I'll be forwarding a half-eaten block of cheese as additional reward.

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I will never again complain about the marketing my job does...

until next week when I forget about all of this.

edit to add: it's still better than the NHL's marketing

Edited by vangvace

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looks like they are trying to promote their "pink" line of NHL merchandise.

I gotta laugh at how Pink the website is now :lol:

We should be renamed to the Detroit Pink Wings.

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Fire on Ice is the name of a synchronized skating team in Australia....

fireonice.net

Also, the title of a documentary about figure skaters.....

IMDB

On second thought maybe it does fit then :P

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It's not THAT bad. Jesus people. What do you expect? It's not that easy to come up with a new slogan every single season. IMO "Fire on Ice" is a hell of alot better than some of the ones we have had in the past. Im not a big fan of this new one, but its not complete s*** or anything.

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Why are only half the teams in the league in the background? Haha, is the league shrinking this season?

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Why are only half the teams in the league in the background? Haha, is the league shrinking this season?

We can really only hope...lol

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It's not THAT bad. Jesus people. What do you expect? It's not that easy at all necessary to come up with a new slogan every single season.

Fixed it.

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it's not the slogan...it's the lame graphics

IPB Image

i was pissing about and did that in about 10 minutes. it's just as rubbish as that banner

Edited by Cicada

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Why are only half the teams in the league in the background? Haha, is the league shrinking this season?

I believe those are the teams we play this season.

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"Fire On Ice" has so much potential. before I clicked the link, I was already thinking about what a cool marketing slogan it could be for the entire NHL.

and then I opened the thread and saw the graphic... eeek. sorry wings fans!

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it's not the slogan...it's the lame graphics

i was pissing about and did that in about 10 minutes. it's just as rubbish as that banner

"Fire On Ice" has so much potential. before I clicked the link, I was already thinking about what a cool marketing slogan it could be for the entire NHL.

and then I opened the thread and saw the graphic... eeek. sorry wings fans!

I agree. And Ian, no doubt the slogan itself doesn't suck bad -- it's HEADS above all the playoff marketing for the past few years!

But that banner stinks. I feel pretty adamantly that the Wings can get better think-tanks for their playoff advertising, this is even worse than "Join the Red Wave!"

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It could have been a lot worse.

(I realize I'm dating myself on some of these.)

For example:

"At least we're not the Lions."

"We're not mathematicly eliminated yet" (current Lions motto)

"Wings: they're not just for breakfast anymore."

"Got Wings?"

"Wings: So simple a caveman could do them."

"Choosy Swedes choose Wings."

"Goes down easy."

"Red Wings: The other white meat."

Doesn't "Fire on Ice" sound a lot better already?

PS Don't flame me about the Lions cracks. I've been a fan of thiers for 4 decades and still going strong.

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It could have been a lot worse.

(I realize I'm dating myself on some of these.)

For example:

"At least we're not the Lions."

"We're not mathematicly eliminated yet" (current Lions motto)

"Wings: they're not just for breakfast anymore."

"Got Wings?"

"Wings: So simple a caveman could do them."

"Choosy Swedes choose Wings."

"Goes down easy."

"Red Wings: The other white meat."

Doesn't "Fire on Ice" sound a lot better already?

PS Don't flame me about the Lions cracks. I've been a fan of thiers for 4 decades and still going strong.

I think the Lions' current slogan is "We're undefeated!"

Of course the season hasn't started yet.

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The slogan sucks.

When I read it, the first thought that crossed my mind was that it sounds like a musical. :crazy:

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I think the Lions' current slogan is "We're undefeated!"

Of course the season hasn't started yet.

:clap::clap:

I don't mind the slogan terribly (though it does sound a bit like the newest Disney on Ice), but that banner is horrible. Eugh. :crazy:

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