Yea after Crosby scored, even though I joined in on the celebration
, my first thought was, "Crap! The Crosby thing is going to get more annoying now
". But thinking about it, it may force the NHL to change their marketing strategies.
If their smart though, because the NHL isn't to smart most of the time.
Yeah, I read a headline that referred to the Gold Medal Game as "The Crosby SHow".
NHL marketing in southern non-traditional hockey markets needs to include a lot of different strategies and actions than the rest of the NHL. The OP's idea is but one of them.
Hockey will never be as big as basketball or football in the US. Without a frozen pond near by, there are simply too many barriers to entry for a kid to learn to play hockey. It's f***-all expensive on every level, for one thing. My buddy's kid just finished Junior A and realized he's not good enough to keep going, so he told his parents he wanted to go to college instead of pursuing a hockey career. They said, "Sorry, but we spent all your college money on hockey over the last 13 years." So now he's in Afganistan.
You can buy a basketball for $10 and go to the park and play for years for free, at anytime of day, with any number of people including solo,for as long as you want, during which time a kid can build dreams, skills, and competitive drive that will last him a lifetime. In years to come, he will get tickets to the KNicks game because of the passion hebuilt for the game as a kid. He will relate to basketball.
You need to be able to play a game spontaneously, when you feel like it, for as long as you feel like it, in order to really build that skill level. Following the rink schedule, even if your parents can afford it and are willing to sacrifice their free time to drive you there all the frikin time, is uncomparatively limiting.
Thats why the US inner city's produce the most skilled baskteball players; they do it all day every day.
Thats why Latin America produces the most skilled baseball players; they do it all day every day.
Thats why Canada produces the most skilled hockey players; they do it all day every day.