As opposed to profiting that much. It's still a difference of that much money.
But that's kind of the point.
If for example Comerica bought the naming rights people might be annoyed but everyone could understand becasue they would have had to have dumped a battleship full of money onto Mr. I's front yard.
This is simply shuffling money from one of Mr. I's companies to another. He's not making any money by doing this. Sure you could say there's a gain in marketing but I'd argue it's completely negligible anyway becasue who the hell around here doesn't know about Little Caesars already. It's so incredibly self centered for such little gain. Here was a chance really rally the fan base around something and instead he sold out to himself for a marginal marketing effect. No one is surprised by the decision, and of course he but that doesn't make it any less offensive to us.
This is also ignoring the fact that half of the stadium comes from publicly funded money (I could be wrong though) so why should he get to profit off of the taxpayers capital without their consent? And also ignroing the fact of the gigantic bait and switch with the roof again for marginal corporate gain. And also ignoring the fact IT'S A FREAKING MEDIOCRE PIZZA CHAIN. NOTHING ATHLETIC ABOUT IT.
- kickazz likes this