lookalive07

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Everything posted by lookalive07

  1. lookalive07

    NHL Marketing

  2. lookalive07

    Weekend Picks: Week 1

    I'm in and I think I'll try to make sure I participate every week this season. Last year I got a little sidetracked near the end there.
  3. lookalive07

    Tell the Illitch Family to Drop "Presented by Amway"

    Oh please, the whole "Made In The U.S.A." crap is a little cliche, don't you think? Tell me, where did they make your TV on which you're watching the Wings play? How about that cable box or satellite dish you ordered so you can get the games on your TV? If you can find on your TV a sticker or an etching that says "Made In The U.S.A.", then your TV sucks. Now, first and foremost, the Red Wings aren't getting jack s*** in profit margin with merchandising as compared to the sponsorship deals they're making with companies like Amway and Belle Tire. Here's why: The Detroit Red Wings and their logo are a brand. Reebok, for example, is a merchandising company that pays the Red Wings organization a certain amount of money to use their logo on their apparel. For every item sold, the Red Wings organization makes a little bit of a percentage of that money. The better the item does, the more money the Red Wings organization gets. However, this is only a small percentage since Reebok has to make their profit as well, which I will assure you is far greater than what they are sharing with each individual team for their logos. They also make money by selling stores like Hockeytown Authentics and JLA kiosks that same merchandise for a fraction of the retail value so those stores can turn around and make bigger profits so they can support their overhead. Now, with advertising, companies like Belle Tire and Amway spend millions of dollars to plaster their names all over the arenas and the broadcasts so they can implant the idea in your head that you need to get your tires from Belle Tire and you need to spend your money with Amway. Why? Because subliminal advertising works. You might wonder why sometimes you suddenly are craving a Jimmy John's sandwich after posting on LGW. It's because that big ******* sidebar gets your attention without you even really realizing it. It's this kind of advertising that gets those companies money, and since they're paying the Red Wings organization directly, they can take that money and apply it to whatever they may need it for. Combine this with ticket sales, concessions, and overpriced beer, and you have pretty much all the money that the players and the rest of the organization sees. Bottom line, the boycotting foreign goods thing isn't going to do much, if anything. For one of you "I'll only buy American made" people, there are 5 others that don't give a s*** who made it and buy it anyway. So if the Red Wings are making a 1% profit margin on apparel sales at JLA, you're stopping .0016% of their total profit. Ask Illitch if he gives a rat's ass.
  4. lookalive07

    Tell the Illitch Family to Drop "Presented by Amway"

    We are ONE game in. To be honest, it doesn't really bother me. I think the main reason is that people are lumping the term "Amway" with "bad" and thinking that if it's sponsoring something we all love, it must be the devil. But seriously, it's the same as having every power play sponsored by Belle Tire. Did that ever bother anyone to the point where it made watching the game displeasing? No? Okay, well now we're all in agreement.
  5. lookalive07

    Illitch: Definitely a new arena coming

    What about Belle Tire Arena?
  6. lookalive07

    Black Red Wings jersey?

    The picture itself looks like a really obvious photoshop.
  7. lookalive07

    Official Detroit Lions thread

    Holy Calvin Johnson. What a phenomenal catch.
  8. lookalive07

    Wayne Gretzky's Trick Shots

    No, it's definitely not shopped, I can tell by the pixels and I've seen a lot of shops in my life. I lol'd though.
  9. lookalive07

    Jonathan Toews Bodychecks a Child

    I love the title of this thread, btw. Seriously, say it out loud.
  10. For what it's worth, Hudler is currently tied for the lead in points in my be a pro career on NHL12. At one point he led the league in PIM, too...
  11. lookalive07

    Steve Yzerman Autograph

    Try emailing the management or even calling and telling them of your opportunity. Seeing as you're not from the states, you might be able to get away with asking them if you can mail them the item if you really wanted the autograph. Otherwise, you might be SOL unless you try to run into him at some point.
  12. lookalive07

    Anyone know the name of this song?

    I like how at like 4:58, it looks like the guy in the stands can't see because the camera guy is in the way, haha. Either way though, thanks for posting that. That's a good documentary.
  13. lookalive07

    Datsyuk or Zetterberg

    This poll is like asking someone "would you like me to shoot your dog, or shoot your dog?"
  14. lookalive07

    HockeyFest

    I'd rather gouge my eyes out with a rusty spork than watch that game. Filled my quota for a MSU Alum's witty comment for the day. Anyway though, I think I'll try to get to this with the GF. She's coming into town for a week and a half before this and this would be her last day in town. The only upside for her (she's not a huge hockey fan, or at least I make her look like she hates the sport), is that her flight leaves out of DTW that day, so we'd be nearby. I figure this would be a good opportunity to grab an autograph from Z if I could on my Z jersey and then frame it. I really want to still be able to wear it though...such a dilemma.
  15. lookalive07

    HockeyFest

    Sounds awesome. Thanks for the info!
  16. lookalive07

    You can't let this happen.

    You're right. Cannot unsee.
  17. lookalive07

    ISO: Federov Video

    Lol, it's not that big of a deal. It's the way most people pronounce it anyway (Fed-ir-ov as opposed to Fed-ohr-of), so it's arguably a very honest mistake.
  18. lookalive07

    Nabokov plans to report to NYI's training camp

    I DON'T KNOW WHAT WE'RE YELLING ABOUT.
  19. lookalive07

    Short article about fitness

    What I want to know is what the hell kind of shirt Franzen is wearing in that picture.
  20. lookalive07

    Winnipeg Jets' New Logo

    The fact that it's plain is what I like about it. I hope it's their primary logo.
  21. lookalive07

    Old Video - Boston Bruins Fan Punches Steve Yzerman

    I love the Yzerman fight video for 4 reasons: 1) Yzerman does lose the fight but he seems like he holds his own. 2) Bob Probert ******* punches Barasso's helmet off. 3) Bob Probert ******* punches Maguire through the ref. 4) Bob Probert.
  22. lookalive07

    Chris Osgood announces retirement

    So you think #30 goes in the rafters this season?
  23. lookalive07

    Stamkos Re-Signs With Lightning

    I think the general consensus was less "go boston" and more "f*** vancouver, I hope they burn in hell". We just picked boston because most of us dislike the canucks more than we dislike the bruins.
  24. lookalive07

    Post Everytime You Look

    s***, you got me.