Welcome to The DoughJoe
http://doughjoedetroit.com/
http://www2.tsn.ca/bardown/Story.aspx?Red%2bWings%2bfans%2bare%2btrying%2bto%2bget%2bLittle%2bCaesars%2bArena%2bnicknamed%2b'The%2bDoughJoe'&id=592733
http://www.mlive.com/news/detroit/index.ssf/2016/10/father_and_son_pushing_for_lit.html#comments
https://www.google.com/amp/detroit.cbslocal.com/2016/10/26/theres-a-new-entry-in-the-little-caesars-arena-nickname-debate/amp/?client=safari
There are no greater fans in professional sports than Red Wings fans; we are as passionate as they come about our Wings and the many hockey-rich traditions spread throughout the great city of Detroit. It’s no secret that the announcement of the Red Wings new facility, Little Caesars’ Arena, was “unenthusiastically” received by fans. We, like most true fans, felt the name did not fully capture the history and tradition of one of the NHL’s greatest franchises and one of America’s most resilient cities. This inspired us to get creative and take matters into our own hands. With Detroit’s new ‘facelift’ rapidly taking shape with the construction of District Detroit and the newly anticipated arena, we felt it was only right that the worthy people of Detroit, as well as, Red Wings players/coaches/staff, have a place they are proud to call home… Hence, the uncomplicated birth of “The DoughJoe.”
The inspiration for “The DoughJoe” is two-fold. First, we thought it was critically important to pay homage to the “Joe.” Joe Louis Arena, nicknamed “The Joe,” has been the celebrated home of the Detroit Red Wings since 1979. Joe Louis Arena is one of only two arenas in the NHL that doesn't have a corporate naming sponsor. Since hitting the ice at The Joe, the Red Wings have won four Stanley Cup Championships (1997, 1998, 2002, and 2008), and have clinched the playoffs in 25 consecutive seasons, the longest active streak in North American professional sports. Kind of a big deal! I think we speak for everyone when we say that the memories made at The Joe are irreplaceable and we are saddened to see it go. The DoughJoe is our shot at a “silver lining.”
Second, we still wanted to give a tip of the hat to Little Caesars and the Ilitch family for all they have done to make the Red Wings organization a model franchise and to develop amateur/youth hockey throughout the Detroit area. Little Caesars is one of the most recognized and respected organizations in amateur/youth hockey throughout North America. Mike and Marian Ilitch, owners of the Little Caesars Pizza chain, have been sponsoring hockey teams since 1968 and are a major reason for the club's success and thriving hockey culture that drives the Motor City. The Ilitch Family’s commitment to hockey at all levels is just another reason why Detroit is, and always will be, known as HOCKEYTOWN!