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skeetzearly

Ads on the glass behind the nets?

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The day the NHL puts ads on the jerseys is the day the NHL dies.

You're probably right, though there are successful "brands" in NASCAR and in soccer (see: Manchester United and every other club soccer team) where this is not only tolerated, but part of the appeal. I don't want it in hockey, though, because it seems like the only thing the NHL as an institution has left is it's tradition.

I HATE the banners on the boards. I felt a little sick to my stomach when I realized what they were. That type of advertising (kinda like the Mentos commericals of the mid-90's) is purposefully designed to make people irritated and draw attention to their product. If they want to put a mini Spartan foods or DMC Docs logo next to the score and clock at the top of the screen all game, I'd much rather have them do that than superimpose a bunch of garbage on the glass during gameplay, which feels distracting and cheap.

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