seems like most popular team goes to the most relevant swed. maybe in a few years the avs will be really popular in sweden because landeskog
That is true... We grow up watching these players develop over here only to see them get shipped over to the US as soon as they get good That's why Colorado (forsberg), wings (lids, Z etc), toronto (sundin), nucks (sedins), rangers (lundqvist) etc got their share of swedish fans. That is also the reason why I became a red wings fan, I followed my dear players across the atlantic. Now I will probably be a fan of the wings all my life!
Also, Tre kronor has been successful over a long period of time and after every championship (depending how well they did ;p) there are fans who follow their favorite players on tre kronor to their respective nhl teams and slowly grows into being a fan of the team.