Not to pick on you, but I keep seeing names like this. It will be something outside of Illitch Holdings, because he won't make any money off of a name if it comes from his own business.
Ya I agree with you! I still like the idea of Delta Centre (I know it has been used in the NBA before, but not anymore.) With Delta Airlines being the major airline in Detroit now, it makes sense. But another one to consider, and this could have a little to do with Grand Rapids being associated with the Wings, how about Meijer Gardens? Here's a few more to chew on:
Amway Place
Better Made Arena
Art Van 1/2 Off Centre (

)
Bing Steel House
Belle Tire Hub
Deja Vu Centre
You have other companies like: Delphi, Dow Chemical, Faygo, Gordon Foods, Guardian Industries (Ironic!), Jiffy Mix, Penske Automotive, Roush Performance, Whirlpool, Ally, Lear, Visteon, Spartan Stores. Then again, Comerica Bank is now headquartered in Dallas, so who knows! I say Illitch should dump Comerica as soon as the contract expires just for being yet another Michigan born company that turned its back on us!